Equity is the foundation of every startup’s internal structure. It determines ownership, decision-making power, and financial rewards. Yet, deciding how to divide equity among co-founders is often one of the hardest and most emotionally charged conversations for any founding team. The truth is, most startups don’t fail because of bad ideas—th

In the ever-evolving digital landscape, businesses across the world are turning to technology to achieve growth, efficiency, and innovation. At the heart of this transformation lies the demand for reliable and high-performing software solutions. Ziga Infotech, a premier software development company based in Chennai, India, stands as a trusted techn

In today’s digital hiring landscape, technology plays a central role in how companies attract, evaluate, and hire talent. Applicant Tracking Systems (ATS) are now used by the majority of employers to streamline recruitment, helping them sift through thousands of resumes with the click of a button. However, for job seekers, these same systems ofte

Every business, from boutique salons in Kolkata to fast-rising startups in Mumbai, faces the challenge of being seen above the noise. The answer is a strategic partnership with ICONIX—widely recognized as a top digital marketing company in Kolkata and a results-driven agency for regional and national clients seeking breakthrough growth.Elevate Yo

Enterprises today face a rapidly evolving digital landscape. As new technologies emerge and customer expectations shift, businesses must adapt quickly to remain competitive. Yet, legacy systems often stand in the way, making change slow, costly, and complex. To thrive, organizations need more than simple updates—they need a strategic approach to